Swiss Banking Firm Klarpay Changes Name and Logo

Switzerland-based fintech Klarpay has revealed plans to rebrand itself as “Bivial” in the near future.

The new name is claimed to reflect the company’s evolving vision and core values, while also incorporating a personal element – specifically, the initials of its founders.

Established in 2019, the firm is said to be the first Swiss-licensed fintech to work exclusively with e-commerce, digital entrepreneurs, and content creators; it provides them with multi-currency IBAN accounts and streamlines the process of accepting global payments.

“The name ‘Bivial’ symbolises the importance of two-way transaction flows – a fundamental principle in payments and business. This rebranding underscores the company’s commitment to delivering seamless, secure, and complete financial solutions for businesses worldwide,” says the company.

“We are thrilled to introduce Bivial as our new identity,” adds Martynas Bieliauskas, CEO of Klarpay. “Our new name better reflects our mission to guide our clients along the pathways of financial innovation and trust.”

Source: Bivial