HIRENAMI Announces New Name and Logo

Video content management platform HIRENAMI has announced it has rebranded to vidREACH.

The refresh includes a new logo design, messaging, website, and social media campaign.

Describing itself as “an engagement platform for sales and marketing, training and coaching, customer success, and hiring”, vidREACH is a cloud-based Software-as-a-Service (SaaS) solution that enables, among other things, recruiters to interview prospective job candidates via video.

The new vidREACH logo is claimed to have been designed to resemble the previous brand logo, which company CEO Sean Gordon says provides consistency, while at the same time offering a “bold look” for the future.

Accompanying the logo is also an all-new tagline, namely, “Engage your Prospects, Employees, Customers, and Candidates.”

“This messaging is designed to dive deeper into the core belief of vidREACH: personalisation and authenticity speak louder in a world filled with noise,” says a spokesperson for the Atlanta-headquartered business.

Source: vidREACH