Bugatti Unveils Name and Logo of New £4M+ Supercar

Bugatti has announced it is working on a new £4.4 million luxury supercar that will be strictly limited to only 40 units.

Ahead of the car’s reveal later on this summer at the “The Quail – A Motorsports Gathering” event in California, the French manufacturer has this week unveiled the official name of the new model – “Divo”.

Named in honour of Albert Divo (pictured below), the French racing driver who won the famous Targa Florio race on a mountainous circuit in Sicily for Bugatti twice in the late 1920s, the Divo will be based on the company’s Chiron hypercar.

Bugatti nevertheless says the upcoming car will be “underlined by a new, strong design language” and whose performance will deliver “enormous downforce and G-forces”.

“With the Divo, we want to thrill people throughout the world,” explains company president, Stephan Winkelmann. “With this project, the Bugatti team has an opportunity to interpret the brand DNA in terms of agile, nimble handling in a significantly more performance-oriented way.”

The Divo will also become the first car to be designed and developed by the Volkswagen-owned brand’s newly revived coachbuilding department.

Source: Bugatti